From an Intern to the CEO, Journey of a Unicorn Potential Startup Founder


 The startup world is a lucrative dimension for every ambitious person in India, but it does not

accept and reward every aspiring entrepreneur with the same enthusiasm. In recent years India

has emerged as the biggest “Startup-Hub” around the globe. With lots of ideas and passion to

provide solutions to the problems being faced by people, India has seen some remarkable

startups and individuals who have brought digital transformation to the Indian market. One such

inspiring journey is of Mr. Rohit Verma an inspiring entrepreneur who aspires to unify and

connect the complete Indian marketplace with his startup. His journey from being an intern to

being the CEO of a unicorn potential startup is truly inspiring for the youth of India.

Born and brought up in a Marwari Business Family in Indore, Rohit had a privileged childhood

as his family had a successful construction business led by his Lt. Grandfather. From the very

beginning, he had a keen interest in understanding the world of business and joining the

corporate ladder in the UK. So, to pursue his desire to work abroad, he decided to drop out of

college and prepare for I.E.L.T.S. He was all sorted to pursue his career in the UK but some last

moment changes led him to withdraw his plans, making him a college dropout with no work

experience and no future plans. This phase was rock bottom for him as he could not fathom

what he should do further, leaving him in despair and hopelessness for months.

Rohit soon realized that he can’t stay like this forever and decided to pull himself out of this

phase. So, after months of despair, he appeared for an interview and luckily got an internship in

a mobile app development company. It was his life’s first and last interview and a life-changing

turn for him. He was flabbergasted in this world of tech and innovation, from losing himself in


hopelessness to losing himself in the world of ideas, startups, innovation, and technology his life

took a new turn.

There he tried learning everything where he could get his hands on. Starting from doing Google

search, data entry as an intern to managing the complete project as the Business Development

Manager, he worked and got experience in every job role in the company. During his corporate

tenure, he worked with more than 500 startups of multifarious industries and from different parts

of the world.

Rohit describes his days in the corporate world as the days that built him and enabled him in

doing and discovering the best he could ever possibly do.

Working with international startups in his internship and corporate tenure gave him a lot of

knowledge and experience of the business world and why other countries were ahead of India

in the digital domain, laying down the foundations for him to change the course of the Indian

Marketplace commerce model in India.

While working he realized where India lacked as a digital community and what problems he

could solve with the help of technology. And, that realization was the beginning of his

entrepreneurial journey.

Finally, with the visionary goal to make India a "Digitally Advanced Community", he started

working on the idea of building a suite of solutions focusing on that particular segment which

comprises the major contributors of the nation’s growth - The Indian Market.

In his own words, Rohit revealed that the idea was simple, it was to follow the 80/20 rule,

targeting that 20% of the Indian market which will bring the 80% transformation in making India

a digitally advanced nation.

A survey conducted by the Facebook group revealed that there are more than 42.50 million

SMBs in the market and only 1.5 million are using online marketing and advertising tools. And

there are 330 million Indians using social media platforms, relying on foreign platforms to

explore the marketplace and the offers. So, to solve this problem Rohit came up with the idea of

making Byloapp India an exclusive platform for the millennials and GenZ community of

customers and merchants. Since this community is the future of India and the early change

acceptors as compared to their previous generations. With this community, Byloapp India is

redefining e-commerce brought by foreign companies in India to iCommerce - The Indian

Commerce way.

According to Rohit, the advent of technology in Indian commerce is unprecedented but Indians

are dynamic and need an Indian way to enhance their shopping experience. And that’s where

Byloapp India comes as their savior with its iCommerce business model which works to promote

the Indian behavior of commerce i.e, SOSO which stands for Search Online Shop Offline.

The iCommerce (Indian Commerce) model has seen a lot of appreciation from the merchant

and customer community. It is a commission-free platform and helps them in discovering each

other’s presence in the marketplace. Rohit successfully managed to bring the Millennials & Gen


Z community of merchants and customers under a single roof. This became particularly useful

during the pandemic. During the lockdown, the merchants took the hit with shops being shut

down. In such times of despair, anxiety, and hopelessness Byloapp proved to be their savior.

With its online mode of marketing, Byloapp played an important role in bridging the gap between

the merchants and the customers.

To honor and recognize the real celebrities of the Indian Marketplace Byloapp India has

organized city-specific hyperlocal business awards, and is planning to host a talk show and

digital magazine. The initiative has seen an overwhelming response from the merchant

community.

Currently, Byloapp India has successfully covered 41 Cities, 8 States, and 14k+ businesses of

India. And that too in a time span of 2 years that saw the nation’s two major lockdowns. Steering

its way through the hurdles in its way, this startup seems unstoppable in its mission of making

India a digitally advanced community.

As the CEO of this unicorn potential startup, Rohit wants to change the perspective of the youth

of India and encourage them to idolize and get influenced by real-life change-makers like

entrepreneurs and founders rather than reel-life celebrities. Rohit is trying to do that too with his

platform by acknowledging the local businesses as the supporting pillars of the local economy.

From the rock bottom to the top, Rohit’s journey is a truly inspiring story for the youth and every

budding entrepreneur of India. Proving that life is a lot like running a Startup, you need to

bootstrap yourself, innovate, and keep moving even when the winds are not in your favor.

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