ASUS strengthens pan India retail strategy with the launch of an Exclusive Store in Secunderabad

India, 10ththJanuary 2022:As a step towards strengthening brand’s retail footprint across the country, ASUS India, Taiwanese tech giant today announced the launchof anexclusive brand store in India’s twin city of Hyderabad, Secunderabad. Located at the heart of the Computer Market in Kalasiguda, the new exclusive store isspread across 300 sq. ft. andwill feature company’s entire gamut of laptops, desktops, monitors, smartphones and other accessories under one roof. The exclusive store will be inaugurated on January 10th, a befitting testament to ASUS’s vision of its retail presence in India.

Talking about the expansion, Arnold Su, Business Head, Consumer and Gaming PC, System Business Group, ASUS India, said, “We are delighted to announce the expansion of our retail footprint in India. Telangana being an important market for us, the inauguration of the new brand stores in Secunderabadwill playa pivotal step towards empowering consumers across different regions of the country with aunique experience of our latest innovation.With a strategic retail expansion approach, we will continue to create more interaction and new touchpointsfor our users.”

The new outlets take the mark of the brand’s total premium AES retail stores to 2in Telangana,both of which are present in Secunderabad. The storesfeature innovative demo zones to offer a premium experience and service to theconsumers. They willcreate an interactive journey for the consumers by providing them withthe first-hand feel of some of the most advanced and brand’s latest gaming and lifestyle products, ranging acrossPCs, desktops, smartphones and a wide range of accessories.

Address of the retail store: Computer mall Shop no: 95\c, Siddamsetty Complex, Parklane Hotel, Secunderabad-500003.